The person behind the brand.

Welcome - I’m Emma, the photographer and maker behind Wild & Rooted.

What started as quiet moments walking in the countryside with my camera and dog has grown into a small, heartfelt business built on slow living, meaningful creativity, and a deep love for rural places that feel like home.

For years I found myself pausing on lanes lined with hedgerows, watching animals graze. Those small, ordinary moments grounded me, and they became the heart of my work.

Wild & Rooted is where I bring those moments back to you.

Where Photography meets everyday life.

Every print, every card, every notebook begins with an image I’ve captured while exploring the countryside; usually when I least expect it. These pieces are designed to make your space feel calmer, slower, and a little more connected to the world outside your window.

My aim is simple:

To create thoughtful, beautiful items that add meaning to your home and your daily rituals.

From fine art prints to stationery and small homewares, everything here is created with intention, small-batch, limited run, and made to feel treasured.

Rooted in craft, Made to last.

I believe in choosing things that feel good to use and good to gift.

That means:

  • Limited- edition print runs (only 50 of each image)

  • High-quality papers and finishes

  • Products designed to be kept, not consumed

  • Sustainable, small scale production

  • Imagery inspired by real life in the countryside, Cows, sheep, ponies, landscapes and quiet details.

Nothing here is rushed.

Nothing is mass-produced

Everything has a story.

A dirt path through a forest with trees displaying autumn foliage in shades of green, yellow, and orange.

A little invitation


Whether you’re here for a print that brings calm to your walls, stationery that makes everyday moments feel more intentional, or a thoughtful gift for someone who loves the countryside as much as you do; I hope you find something that speaks to you.

Thank you for being here, and for supporting a small, rural, heart-led business.

It means more than you know.

Emma x

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!